180g, the Paris store known for its brillian colors and the custom dying options that they offer on products, has just released their latest line of Nikes including the Tennis Classic, Air Flytop, and Flash.
The concept of creating a store with such high quality products (ranging from Nike kicks to cashmere sweaters) with the intention of dying them is a great one. I encourage anybody in Paris to definitely check out the spot.
“All three receive unique 180g treatments, a process which allows some of the brand’s classic product to be custom dyed, achieving a tailor-made type of aesthetic amongst various premium textiles and custom detailing. A release event is slated for November 5th, 2009 at 180g in Paris. 180g
15 Rue des Tournelles
75004 Paris
France”




(via hypebeast)
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