Retail Refugees

Fashion shows are one of the ways that brands can extend their personality and culture outside of the commercial setting.  The entire experience can be tailored around drawing guests into the world of the brand and giving them a holistic experience.  The first step and point of contact for these shows is the invitation and Hypebeast recently shared some of the invites that they received for this year.  My favorite is Lanvin, Martin Margiela, and Dunhill- for each of the truly express the mood and character of the brand.

Maison Martin Margiela

Dunhill

Lanvin